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iPod / iTunes business model canvas

iPod / iTunes business model | How does iPod / iTunes make money?

The iTunes Store is a software-based online digital media store operated by Apple Inc. It opened on April 28, 2003, and has been the largest music vendor in the United States since April 2008, and the largest music vendor in the world since February 2010 is also available on the iPhone, iPad, and iPod Touch. The iPod is a line of portable media players and multi-purpose pocket computers designed and marketed by Apple Inc. The first version was released on October 23, 2001, about 8½ months after iTunes (Macintosh version) was released. The most recent iPod redesigns were announced on July 15, 2015. There are three current versions of the iPod: the ultra-compact iPod Shuffle, the compact iPod Nano and the touchscreen iPod Touch.

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