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January 16, 2025, vizologi

Integrating ATS with Your Business Software: A Guide to Seamless Operations

The recruiting process is often plagued by problems such as long hiring times, high levels of human error, low-quality leads, etc. And guess what? All of this can be fixed with an Applicant Tracking System (ATS) as well as the right ATS algorithm in place. ATS is all about automating, accelerating, and making data-driven decisions. It’s no wonder that forward-thinking companies today choose to build their own ATS. However, creating software is only half the battle. The fun part comes later, when this ATS needs to be integrated with other platforms, such as CRM, HRIS, and email marketing, that you already use in your workflows.

In this article, we’ll explore how and why to do this. 

Why integrate your ATS with other tools?

There are several reasons why companies choose to integrate an ATS with other systems, such as an HR program, CRM system, or other custom software:

  • Organize disparate data;
  • Store all candidate related information in one place and simplify access;
  • Reduce costly human factor errors;
  • Hire valuable talent faster;
  • Reduce the amount of manual (really routine) work.

By integrating an ATS, you will significantly speed up your hiring process and be able to take on more projects because you will have the right people for the right projects. 

Things to consider when integrating an ATS with your business software

There are several things however to consider before you begin the ATS integration process. We’ve listed the most important ones below. 

Choose the right ATS or build your own

The ATS market is growing, and more and more companies are adopting this software. However, not every ATS is right for your business. Choose a system that meets your company’s needs and includes the functionality you want to use. Consider how it will scale over time and how flexible it is. Ideally, you should be able to integrate your ATS with CRM or HRIS systems without assistance. 

Set clear goals for ATS integration and use

What exactly do you want to get out of your ATS integration? Your goal may be as follows:

  • Save time on data entry;
  • Make sourcing candidates faster with the help of the ATS;
  • Establish communication between departments in the organization, etc.

Why do you need to clearly define the purpose of your ATS integration? So you can measure the results of the integration and adjust the process. 

Configure the ATS

Just as it’s important to build a helpful and straightforward business plan, it’s important to configure your ATS right from the start. Get help from experienced technicians to set up your ATS correctly. This will help you avoid unpleasant surprises as you continue to integrate. 

Ensure your software is secure

Whenever you’re dealing with sensitive data – especially personal information about candidates or customers – you need to make sure it’s secure. To do this, ensure that your ATS and other systems meet appropriate security standards.

Real-life examples of ATS integrations

Integrating your ATS with other platforms can make your life easier. But how exactly? Below, we’ve listed the most common types of ATS integrations with your business applications. Let’s check them out. 

ATS integration with CRM

Data about each client or candidate is collected and stored in one large system. This is handy because every time you interact with a new client or candidate, your managers can access up-to-date information about them and the potential history of your company’s relationship with them.

ATS integration with HRIS

This type of integration is primarily focused on simplifying HR-related tasks. Candidate sourcing, ongoing communication, interviewing, hiring, onboarding – all of these tasks are now accelerated because candidate information is automatically transferred from the ATS to the HRIS, thus eliminating duplicate data entry and potential errors. 

ATS integration with email

This type of integration allows you to automatically send email notifications to candidates about interview results, keeping you in constant communication with them. 

ATS integration with social media

This integration eliminates the manual effort of gathering information about candidates on social media. By integrating your ATS with LinkedIn, Instagram, X, etc., you get information about candidates directly from their profiles. This means you don’t have to spend time searching for the data you need. 

Why do you need to integrate ATS?

You may be asking yourself: “Why should I bother integrating my ATS with all these systems? Here are the top reasons why you should.

Better candidate experience

It is said that good candidate experiences are now the exception rather than the rule. And that’s sad. But you have the opportunity to become the company that can deliver such an experience. Why is a candidate’s experience so important? It’s simple. When candidates feel valued, it affects their final decision to work with you and their overall impression of your company. Recruiting automation delivers a recruiting experience that works for everyone involved in the process. 

Time savings and error prevention

Integration saves a lot of time as you no longer have to switch from one system to another and manually transfer data. This reduces the risk of errors. At the same time, your recruiters can focus on more important things, such as personal communication with candidates, instead of performing routine manual tasks.

Better data, better decisions

The need to integrate ATS with your CRM or HRIS systems is one of the tips every entrepreneur should know. Thanks to this integration, you can see the candidate experience and automatically adapt it to your needs. What’s more, with an AI-powered ATS, you can even make predictions about how candidates will fit into your team. Let’s face it, that’s impressive. 

You’re ready for growth

An ATS can scale as your business grows. With a flexible system, you are not limited by your options, which means you can integrate as many systems as you need and increase the number of ATS users at any time. 

Conclusion

Now that you know what’s behind ATS integration, it’s time to take the final step and integrate the system. And remember, ATS platforms will take your business to the next level. No more missed quality candidates, no more lost projects – hiring the right people will be fast and profitable for you. 

Vizologi is a revolutionary AI-generated business strategy tool that offers its users access to advanced features to create and refine start-up ideas quickly.
It generates limitless business ideas, gains insights on markets and competitors, and automates business plan creation.

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