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Why Pixellot's Business Model is so successful?

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Pixellot’s Company Overview


Pixellot is a pioneering leader in the field of AI-based sports production solutions. Established in 2013, the company is headquartered in Tel Aviv, Israel, with a global reach spanning across Europe, Asia, and North America. Pixellot's state-of-the-art technology is designed to transform the way sports events are produced and consumed, offering cost-effective, automated production solutions to sports organizations at all levels. The company's innovative AI algorithms analyze and interpret the game flow, providing a dynamic, panoramic view of the action that mimics the perspective of a human cameraman. Pixellot's solutions are used in a wide range of sports including soccer, basketball, volleyball, and more, revolutionizing the sports broadcasting industry by making high-quality live and on-demand sports coverage accessible and affordable for all. Pixellot's business model is centered on providing automated sports production solutions to sports organizations, leagues, and clubs. The company offers various packages, including hardware and software solutions, that are tailored to the customer's specific needs. Pixellot's system can be installed in any sports venue, enabling the automated production of games without the need for human operators or expensive production equipment. This model allows Pixellot to serve a broad market, from amateur leagues to professional sports organizations, and to scale its operations globally. The primary revenue model for Pixellot is based on a mix of upfront installation costs, monthly subscription fees, and revenue-sharing agreements. Customers pay an initial fee for the installation of Pixellot's automated production system at their sports venue. Following the installation, customers are charged a monthly subscription fee for the use of the software and access to the cloud-based platform. Additionally, Pixellot enters into revenue-sharing agreements with its customers, earning a percentage of the revenue generated from the distribution and monetization of the sports content produced using its technology. This includes revenue from advertising, sponsorships, and pay-per-view broadcasts. This diversified revenue model enables Pixellot to generate a steady stream of recurring revenue while also benefiting from the growth of its customers' businesses.

https://www.pixellot.tv/

Country: Israel

Foundations date: 2013

Type: Private

Sector: Technology

Categories: Software


Pixellot’s Customer Needs


Social impact:

Life changing: affiliation/belonging

Emotional: fun/entertainment, design/aesthetics, provides access

Functional: saves time, simplifies, integrates, connects, reduces effort, quality


Pixellot’s Related Competitors



Pixellot’s Business Operations


Customer data:

It primarily offers free services to users, stores their personal information, and acts as a platform for users to interact with one another. Additional value is generated by gathering and processing consumer data in advantageous ways for internal use or transfer to interested third parties. Revenue is produced by either directly selling the data to outsiders or by leveraging it for internal reasons, such as increasing the efficacy of advertising. Thus, innovative, sustainable Big Data business models are as prevalent and desired as they are elusive (i.e., data is the new oil).

Customer relationship:

Due to the high cost of client acquisition, acquiring a sizable wallet share, economies of scale are crucial. Customer relationship management (CRM) is a technique for dealing with a business's interactions with current and prospective customers that aims to analyze data about customers' interactions with a company to improve business relationships with customers, with a particular emphasis on retention, and ultimately to drive sales growth.

Data as a Service (DaaS):

Data as a Service (DaaS) is a relative of Software as a Service in computing (SaaS). As with other members of the as a service (aaS) family, DaaS is based on the idea that the product (in this instance, data) may be delivered to the user on-demand independent of the provider's geographic or organizational isolation from the customer. Additionally, with the advent[when?] of service-oriented architecture (SOA), the platform on which the data sits has become unimportant. This progression paved the way for the relatively recent new idea of DaaS to arise.

Digital:

A digital strategy is a strategic management and a business reaction or solution to a digital issue, which is often best handled as part of a broader company plan. A digital strategy is frequently defined by the application of new technologies to existing business activities and a focus on enabling new digital skills for their company (such as those formed by the Information Age and frequently as a result of advances in digital technologies such as computers, data, telecommunication services, and the World wide web, to name a few).

Digital transformation:

Digitalization is the systematic and accelerated transformation of company operations, processes, skills, and models to fully exploit the changes and possibilities brought about by digital technology and its effect on society. Digital transformation is a journey with many interconnected intermediate objectives, with the ultimate aim of continuous enhancement of processes, divisions, and the business ecosystem in a hyperconnected age. Therefore, establishing the appropriate bridges for the trip is critical to success.

Direct selling:

Direct selling refers to a situation in which a company's goods are immediately accessible from the manufacturer or service provider rather than via intermediate channels. The business avoids the retail margin and any extra expenses connected with the intermediaries in this manner. These savings may be passed on to the client, establishing a consistent sales experience. Furthermore, such intimate touch may help to strengthen client connections. Finally, direct selling benefits consumers by providing convenience and service, such as personal demonstrations and explanations of goods, home delivery, and substantial satisfaction guarantees.

Ecosystem:

A business ecosystem is a collection of related entities ? suppliers, distributors, customers, rivals, and government agencies ? collaborating and providing a particular product or service. The concept is that each entity in the ecosystem influences and is impacted by the others, resulting in an ever-changing connection. Therefore, each entity must be adaptive and flexible to live, much like a biological ecosystem. These connections are often backed by a shared technical platform and are based on the flow of information, resources, and artifacts in the software ecosystem.

Product innovation:

Product innovation is the process of developing and introducing a new or better version of an existing product or service. This is a broader definition of innovation than the generally recognized definition, which includes creating new goods that are considered innovative in this context. For example, Apple launched a succession of successful new products and services in 2001?the iPod, the iTunes online music service, and the iPhone?which catapulted the firm to the top of its industry.

Revenue sharing:

Revenue sharing occurs in various forms, but each iteration includes the sharing of operational gains or losses amongst connected financial players. Occasionally, revenue sharing is utilized as an incentive program ? for example, a small company owner may pay partners or colleagues a percentage-based commission for recommending new clients. Occasionally, revenue sharing is utilized to share the earnings generated by a corporate partnership.

Software as a Service (SaaS):

Software as a Service (SaaS) is a paradigm for licensing and delivering subscription-based and centrally hosted software. Occasionally, the term on-demand software is used. SaaS is usually accessible through a web browser via a thin client. SaaS has established itself as the de facto delivery mechanism for a large number of commercial apps. SaaS has been integrated into virtually every major enterprise Software company's strategy.

Solution provider:

A solution provider consolidates all goods and services in a particular domain into a single point of contact. As a result, the client is supplied with a unique know-how to improve efficiency and performance. As a Solution Provider, a business may avoid revenue loss by broadening the scope of the service it offers, which adds value to the product. Additionally, close client interaction enables a better understanding of the customer's habits and requirements, enhancing goods and services.

Technology trends:

New technologies that are now being created or produced in the next five to ten years will significantly change the economic and social landscape. These include but are not limited to information technology, wireless data transmission, human-machine connection, on-demand printing, biotechnology, and sophisticated robotics.

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