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Why Shang Xai's Business Model is so successful?

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Shang Xai’s Company Overview


SHANGXIA is a contemporary brand founded in 2008 to bring the excellence of Chinese and other Asian craftsmanship into contemporary lifestyle.

http://www.shang-xia.com/

Country: Shanghai

Foundations date: 2008

Type: Private

Sector: Consumer Goods

Categories: Retail


Shang Xai’s Customer Needs


Social impact: Self-transcendence

Life changing: self-actualization, heirloom

Emotional: design/aesthetics, badge value, attractiveness

Functional: Quality, sensory appeal


Shang Xai’s Related Competitors



Shang Xai’s Business Operations


Demand then made:

Early applications in distribution, production, and buying combined to form the supply chain. However, due to investments in information technology, cost analysis, and process analysis, traditional supply networks have been converted into quicker, cheaper, and more dependable contemporary supply chains. The second side of the value chain is marketing, sales, and service, which generate and maintain demand and are referred to as the market then made.

Direct selling:

Direct selling refers to a situation in which a company's goods are immediately accessible from the manufacturer or service provider rather than via intermediate channels. The business avoids the retail margin and any extra expenses connected with the intermediaries in this manner. These savings may be passed on to the client, establishing a consistent sales experience. Furthermore, such intimate touch may help to strengthen client connections. Finally, direct selling benefits consumers by providing convenience and service, such as personal demonstrations and explanations of goods, home delivery, and substantial satisfaction guarantees.

Experience selling:

An experience in the sales model describes how a typical user perceives or comprehends a system's operation. A product or service's value is enhanced when an extra customer experience is included. Visual representations of experience models are abstract diagrams or metaphors derived from recognizable objects, actions, or systems. User interfaces use a range of experience models to help users rapidly comprehend what is occurring in the design, where they are, and what they may do next. For example, a software experience model may depict the connection between two applications and the relationship between an application and different navigation methods and other system or software components.

Ultimate luxury:

This business approach is based on product distinctiveness and a high level of quality, emphasizing individuals with significant buying power. The expenditures required to create distinction are covered by the comparatively high prices charged, which often allow for very high profits.

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