This web app uses cookies to compile statistic information of our users visits. By continuing to browse the site you are agreeing to our use of cookies. If you wish you may change your preference or read about cookies

January 9, 2024, vizologi

Creating a Solid Idea Evaluation Model

Creating a successful idea evaluation model is essential for businesses. It helps them make informed decisions about which ideas to pursue and invest resources in.

In this article, we will explore the key components of creating an effective idea evaluation model. This can help businesses streamline their decision-making process and lead to the development of innovative products and services.

Step 1: Picking Ideas to Test

To evaluate potential ideas for testing, one should consider feasibility, market demand, and alignment with organizational goals. By using these criteria, one can prioritize ideas based on viability and potential impact.

Ideas can be narrowed down to a manageable number for testing by applying screening criteria that filter out ideas that do not meet specific thresholds for criteria such as cost, time, or resources. Additionally, ideas can be further narrowed down by conducting preliminary research to understand if the idea aligns with market needs and customer demands.

When selecting ideas to test, it’s important to consider available resources, budget constraints, and time limitations. This evaluation process ensures that organizations focus only on those ideas with the highest potential for success and are most aligned with their strategic objectives.

Step 2: Setting Up Your Idea Checklist

What to Include on Your Checklist

The idea checklist should include specific criteria or elements. These could be market demand, potential for growth, feasibility, alignment with company goals, and competitive advantage.

To effectively evaluate and compare different ideas, the checklist can be structured in a way that assigns weight to each criterion based on its importance.

A rating system can be used to score each idea against the criteria. Then a final weighted score can be calculated to identify the most viable ideas.

Creating a comprehensive and useful checklist for idea evaluation should involve additional considerations. This may include involving cross-functional teams in the evaluation process to provide diverse perspectives.

It is also important to make sure that the checklist is adaptable to different types of ideas and projects.

Regularly updating the checklist to reflect changes in the market or business environment is also crucial.

Step 3: Adding Points to Your Checklist Items

To assign point values to checklist items, individuals should establish specific criteria. Factors such as customer impact, cost, or feasibility can be considered. This method ensures objective ratings rather than subjective judgments. It is also important to consider how each item relates to others to accurately reflect its importance or impact. Categorizing items as low, medium, or high impact and assigning corresponding point values simplifies the evaluation process.

This provides a clear understanding of their relative importance within the model.

Step 4: Giving Points to Your Ideas

One way to evaluate ideas is to use a scoring system. This system can use a scale from 1 to 10. The criteria for point values can include market demand, cost, and compatibility with resources. By rating and scoring each idea, a weighted score can be calculated. This method helps to accurately compare ideas based on their potential impact, confidence, and ease of implementation.

Step 5: Making a Final Score for Each Idea

The final score for each idea is determined based on certain screening criteria. These include feasibility, potential impact, resources required, and alignment with organizational goals. The criteria are chosen carefully to ensure a well-rounded assessment of each idea’s merit.

After rating each idea against the screening criteria, the individual scores are combined and weighted to calculate the final score. By assigning weights to different criteria based on their relative importance, the final score reflects a comprehensive evaluation of each idea.

Adjustments or considerations are made to ensure a fair comparison between all the ideas. This may involve normalizing scores to account for any variations in the rating scale used.

This approach allows for a more objective and unbiased assessment, ultimately enabling the identification of the most viable and promising ideas for further development and implementation.

Easy Ways to Compare All Your Ideas

You can use the ICE (Impact, Confidence, Ease) system to compare your ideas. Assign a score to each category based on their potential impact, your confidence in executing the idea, and the ease of implementation.

For example, a high-impact idea with low confidence and ease of execution would score differently compared to a low-impact idea with high confidence and ease of execution.

Simple idea filters can help you compare and evaluate your ideas. Consider their relevance to your goal or problem, estimated costs, level of innovation, and feasibility of execution.

By applying these filters, you can easily sort and prioritize your ideas.

Make a final score for each idea based on predefined and weighted criteria. Use a scoring system to rate each idea against specific criteria, such as cost-benefit analysis, market potential, or technical feasibility.

By doing so, you obtain a clear and objective comparison to identify the most viable and valuable ideas for further development.

Simple Idea Filters

Using ICE: Impact, Confidence, Ease

ICE (Impact, Confidence, Ease) is a useful framework to compare and evaluate different ideas. It looks at the potential influence, the level of certainty in execution, and the simplicity of carrying it out.

For example, one can assess the impact of a product idea by considering its potential to solve a problem or fulfill a market need. Similarly, determining confidence involves evaluating available resources, expertise, and knowledge. Evaluating ease entails understanding the time, labor, and financial investment required.

Using simple rating scales, like a numerical scale from 1 to 5 or a Likert scale, can incorporate ICE into idea testing and evaluation. This approach makes it easy to quantify and compare different ideas systematically, providing a clear and structured approach to analyzing and prioritizing ideas.

Simple idea filters, such as cost-benefit analysis or SWOT analysis, can also be used with ICE. These filters help in making better-informed decisions by carefully evaluating the potential impact, confidence level, and ease of execution. This enables decision-makers to identify the most viable and workable ideas for implementation.

Vizologi is a revolutionary AI-generated business strategy tool that offers its users access to advanced features to create and refine start-up ideas quickly.
It generates limitless business ideas, gains insights on markets and competitors, and automates business plan creation.


+100 Business Book Summaries

We've distilled the wisdom of influential business books for you.

Zero to One by Peter Thiel.
The Infinite Game by Simon Sinek.
Blue Ocean Strategy by W. Chan.


A generative AI business strategy tool to create business plans in 1 minute

FREE 7 days trial ‐ Get started in seconds

Try it free