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Why Trainman's Business Model is so successful?

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Trainman’s Company Overview


Trainman, established in 2011, is an Indian travel technology company that simplifies train travel by providing comprehensive information, booking services, and insights for railway journeys. The platform offers a user-friendly website and mobile app, allowing users to plan and book train tickets, check PNR status, and receive real-time updates on train schedules and cancellations. Trainman aims to enhance the overall experience of train travel in India by leveraging technology to provide convenience and accessibility to users nationwide. Trainman is the one-stop shop for checking PNR status and prediction after train ticket booking on IRCTC. One can search for trains between stations and get instant seat availability for Indian Railways. RailYatri collects train location data crowd-sourced from the GPS data travelers share on their mobile applications. RailYatri.in is a multi-modal train travel app that combines all the travel schedules on trains running under Indian Railways. The app allows users to book authorized cab services or auto-rickshaws in 22 Indian cities. The app allows users to book bus tickets, check bus schedules and availability, and track bus locations in real-time. Trainman's business model is centered around its online ticket booking platform and related services. Trainman earns revenue through a commission-based model, charging a small fee or percentage of the ticket value for each successful booking made through its platform. Additionally, the company may generate income through strategic partnerships, advertising, and premium services such as travel insurance and seat preferences. Trainman's commitment to simplifying train travel, providing accurate information, and ensuring a seamless booking experience has contributed to its popularity among Indian rail passengers.

https://www.trainman.in/

Country: India

Foundations date: 2011

Type: Private

Sector: Transportation

Categories: Railway


Trainman’s Customer Needs


Social impact:

Life changing: affiliation/belonging

Emotional: fun/entertainment, rewards me, badge value, nostalgia

Functional: saves time, simplifies, reduces effort, informs


Trainman’s Related Competitors



Trainman’s Business Operations


Customer relationship:

Due to the high cost of client acquisition, acquiring a sizable wallet share, economies of scale are crucial. Customer relationship management (CRM) is a technique for dealing with a business's interactions with current and prospective customers that aims to analyze data about customers' interactions with a company to improve business relationships with customers, with a particular emphasis on retention, and ultimately to drive sales growth.

Customer data:

It primarily offers free services to users, stores their personal information, and acts as a platform for users to interact with one another. Additional value is generated by gathering and processing consumer data in advantageous ways for internal use or transfer to interested third parties. Revenue is produced by either directly selling the data to outsiders or by leveraging it for internal reasons, such as increasing the efficacy of advertising. Thus, innovative, sustainable Big Data business models are as prevalent and desired as they are elusive (i.e., data is the new oil).

Digital:

A digital strategy is a strategic management and a business reaction or solution to a digital issue, which is often best handled as part of a broader company plan. A digital strategy is frequently defined by the application of new technologies to existing business activities and a focus on enabling new digital skills for their company (such as those formed by the Information Age and frequently as a result of advances in digital technologies such as computers, data, telecommunication services, and the World wide web, to name a few).

Direct selling:

Direct selling refers to a situation in which a company's goods are immediately accessible from the manufacturer or service provider rather than via intermediate channels. The business avoids the retail margin and any extra expenses connected with the intermediaries in this manner. These savings may be passed on to the client, establishing a consistent sales experience. Furthermore, such intimate touch may help to strengthen client connections. Finally, direct selling benefits consumers by providing convenience and service, such as personal demonstrations and explanations of goods, home delivery, and substantial satisfaction guarantees.

Mobile first behavior:

It is intended to mean that as a company thinks about its website or its other digital means of communications, it should be thinking critically about the mobile experience and how customers and employees will interact with it from their many devices. The term is “mobile first,” and it is intended to mean that as a company thinks about its website or its other digital means of communications, it should be thinking critically about the mobile experience and how customers and employees will interact with it from their many devices.

Platform as a Service (PaaS):

Platform as a Service (PaaS) is a class of cloud computing services that enable users to create, operate, and manage apps without the burden of establishing and maintaining the infrastructure usually involved with designing and developing an app.

Transaction facilitator:

The business acts as an acquirer, processing payments on behalf of online merchants, auction sites, and other commercial users for a fee. This encompasses all elements of purchasing, selling, and exchanging currencies at current or predetermined exchange rates. By far the biggest market in the world in terms of trade volume. The largest multinational banks are the leading players in this industry. Around the globe, financial hubs serve as anchors for trade between a diverse range of various kinds of buyers and sellers 24 hours a day, save on weekends.

Experience:

Disrupts by offering a better understanding that customers are willing to pay for. Experience companies that have progressed may begin charging for the value of the transformation that an experience provides. An experienced company charges for the feelings consumers get as a result of their interaction with it.

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